As a long-standing Geenpeacer I'm struggling with Air New Zealand's current safety video, shot (almost entirely) in Antarctica.
Watching what Air NZ refers to as "The world’s coolest safety video" on a recent flight to Bribane, it felt like I was watching a promotion for Air NZ, the Antarctic tourism industry, and New Zealand itself. For me the safety aspects were largely overwhelmed by the beauty of the scenery.
Mixed messages appeared to undermine the spirit if not the main aim of the 1958 Antarctic Treaty - keeping commercialism out.
Air NZ is New Zealand's flagship carrier, and the NZ Government is a major investor so this video does feel like someone has abused NZ's privileged position for commercial gain.